International sponsorship agreement: drafting note

Resource type: Drafting note

Status: Maintained

Jurisdictions: China, France, Germany, Hong Kong, International, Italy, USA, United Kingdom

These drafting notes relate to an agreement for the appointment of a football club shirt sponsorship which provides a plain English, jurisdiction-neutral starting point for local counsel to adapt for use in cross border transactions. The notes are intended to provide an introduction to drafting, negotiating and legal issues affecting the agreement.

References to the specific law of a country are based on the Practice note, Sponsorship: international overview and the accompanying Country Q&A, and are correct as at the date stated on that note.

James Hennigan, Squire Sanders (UK) LLP
Standard document: International sponsorship agreement

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  • Resource ID: 9-102-2214
  • Products:  Commercial: International, IP&IT, International Sales and Marketing transaction guide, PLC China, PLC Cross-border, PLC UK Commercial, PLC UK Law Department, PLC UK Media, PLC UK Public Sector, PLC US Commercial, PLC US Law Department
  • This resource is maintained, meaning that we monitor developments on a regular basis and update it as soon as possible.
    • Series: Documents
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Practice note: overview
Standard document
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